Aggressive Marketing Tactics The Key to Promoting (And Ultimately Selling) Your Home or Land in Cashiers NC

Silver Creek Real Estate Group 2009 Marketing and Ad Campaign

In our on-going quest to provide the crme de la crme in service to our clients and continue to set ourselves apart from the fray in the Western North Carolina real estate market, Silver Creek Real Estate Group has launched an aggressive marketing and ad campaign for 2009. While many businesses and real estate agencies are making the choice to save their advertising dollars and cut back on marketing expenses, we forge ahead with the knowledge that advertising brings results. As a full-service brokerage firm, we believe in delivering positive results to each and every one of our clients in as timely a manner as possible. Therefore, our 2009 marketing and advertising campaign is based on a tactical three-pronged approach: 1) print advertising, 2) online marketing, and 3) customized strategies.

Perhaps the most visible, albeit most expensive, approach to attracting buyers to the Highlands-Cashiers Plateau is our print advertising campaign. This campaign not only markets Silver Creeks distinctive image and belief in Building Relationships. Delivering Dreams. it promotes the natural beauty of the region and the extraordinary properties that lie within. We realize were not just selling homes and home sites, were selling breathtaking views and the possibility of a lifetime of memories in our very special little corner of the world. In order to help us spread the word about the Plateau and promote our clients properties both on and off the mountain, we have partnered with several local and regional upscale publications. These publications include Dupont Registry, Real Estate Magazine, WNC Magazine, Florida Estates Magazine, Gold Coast Magazine, Atlanta Homes & Lifestyles Magazine and Charleston Magazine. We are creating quite a buzz, and are already seeing an incredible return on our investment.


See our ads in these fine magazines

See our ads in these fine magazines


Secondly, we pay special attention to our online marketing. We are continually making enhancements to our website for optimal marketing effect and user friendliness, and we proudly debuted our Silver Creek blog last year. Our website not only showcases listings along the Highlands-Cashiers Plateau - but also provides our visitors with detailed descriptions of the communities in the area, our NEW Visitors Guide and so much more. Silver Creek's blog serves a broad spectrum of areas sales recaps, calendar of events, latest local news and community/property focuses. We also increase our online footprint through our partners websites, i.e. The Dupont Registry.

Lastly, Silver Creek develops a targeted marketing strategy for each and every one of our clients. A member of our talented team of experienced brokers is prepared to guide our clients from the initial meeting to the closing table, while offering earnest advice and top-notch customer service every step along the way. We listen to our clients wants and needs, and carefully customize a plan to achieve them. Each of our brokers offers a wealth of experience in the real estate industry and a long history of proven results. Because our brokers live and work in the area we each have strong ties to the community, as well as unparalleled local market knowledge. Our clients are never just an MLS number to us. We believe in building relationships with the people we serve, a revolutionary concept for those continuing to languish amongst hundreds of listings.

At Silver Creek Real Estate Group, were willing to go the extra mile to attract buyers to our exclusive properties along The Highlands-Cashiers Plateau. We invite you to list your property with Silver Creek Real Estate Group TODAY! For more information on how to get started, please call us at (828) 743-1999, email us at or drop by our offices conveniently located near the Crossroads at The Shoppes at CreekSide. We look forward to meeting you and learning how best we can serve you!

Silver Creek Real Estate Group Turns Up the Heat During the Off-Season

This Winter, Dont Let Your Property Suffer From Underexposure

While other businesses in the mountains of Western North Carolina may limit their operations during the winter months, Silver Creek Real Estate Group forges ahead with targeted advertising and strategic marketing plans designed to reach an entirely new collection of families and real estate investors. We continually update our website and blog with new listings, community guides, event calendars, helpful information for both buyers and sellers, and the latest Western North Carolina Real Estate News. To introduce the discerning vacation homebuyer to our little slice of heaven, we advertise both locally and regionally with such high-profile publications as DuPont Registry, Atlanta Homes & Lifestyles, and Florida Estates Magazine. For a fine example of how we showcase our listings, please see our latest ad in this weeks Cashiers Chronicle.

Silver Creek Christmas Ad

To join the growing number of people who have chosen to partner with an agency where the client comes first and integrity isnt just a word, we invite you to call Silver Creek Real Estate Group today at <a href="tel:+18287431999">828-743-1999</a>. Our experienced and talented team of brokers pledges to give the sale or purchase of your Blue Ridge Mountain home their all no matter the temperature outside. We understand that while the traffic on the mountain may not be as heavy as in the spring and summer months, wise buyers are looking NOW in order to be in their dream home on the Highlands-Cashiers Plateau in time for the wildflowers to come into bloom. To learn more about Silver Creek, please visit our website at

The brokers and staff at Silver Creek Real Estate Group wish you and your family a very happy holiday season. May all good things come your way in the New Year!

The Early Bird Catches the Worm

Western North CarolinaSellers Encouraged to Get a Jump on Spring Buyers by Taking Part in Silver Creek Real Estate Groups Upcoming Advertising Push

With a fresh blanket of snow on the ground throughout much of the Southeast, it might be difficult to think in terms of the return of Spring. However, this years Vernal Equinox will be upon us before we know it, and with its arrival will come a steady stream of cars up the mountains to discover that little slice of Heaven we like to call the Highlands-Cashiers Plateau. Before the leaves return to the trees and the dogwoods start to bloom, local and regional publications will begin releasing their annual Spring issues. Silver Creek Real Estate Group plans to be among many of their pages.

MagazinesWell-known for our aggressive marketing strategies, Silver Creek ads have appeared in such high-profile publications as DuPont Registry, Atlanta Homes & Lifestyles Magazine, Charleston Magazine, Florida Estates Magazine and more. We also advertise in popular local publications like The Real Estate Guide, Laurel Magazine and Crossroads Chronicle. Sellers wont want to miss a valuable opportunity to have their ad viewed by hundreds of potential buyers who visit the mountains of Western North Carolina this Spring. If you are considering selling your home or are in need of a change, we encourage you to list with Silver Creek Real Estate TODAY in order to take part in our Spring advertising push. By signing on with us now, your ad could appear as early as the March and April 2010 issues. In addition to our print ads, Silver Creek always offers terrific online exposure through our website listings, social marketing sites and blog. We also extend a targeted, customized marketing plan to each and every one of our clients in order to aid in the quickest possible sale of their home or property. And lets not forget our signature brand of friendly customer service which comes complete with honesty, integrity and more decades worth of industry know-how.

Dont miss out on the opportunity to take part in these key, high visibility ads! Time and space are extremely limited. Call the talented team of brokers at Silver Creek TODAY to schedule an appointment at <a href="tel:+18287431999">828-743-1999</a>. We also welcome you to e-mail any questions you may have to info@ncliving or drop by our offices located in the Shoppes at Creekside in the heart of Cashiers, North Carolina.

The 2010 Cashiers Designer Showhouse is just around the corner

Just a scenic three-hour drive north from the hustle and bustle of metro Atlantas busy streets, the historic resort mountain village of Cashiers, North Carolina offers its Southern city neighbors an abundance of natural splendor at every turn, a welcome & leisurely pace, delightfully mild climates, and a wealth of world-class amenities, shops & restaurants. What many residents from other nearby metropolises of Knoxville, Charlotte, and Greenville may not realize is that Cashiers has been a mecca for some of the Southeasts leading interior designers for more than a decade. As this sleepy village prepares to host its 13th Annual Cashiers Designer Showhouse, the excitement is quickly mounting!

Cashiers Historical Society LogoLast years Designer Showhouse bore witness to record numbers in terms of attendance and fund-raising. Proceeds from the Designer Showhouse benefit the Cashiers Historical Society, including the care and maintenance of the historic Zachary-Tolbert House and grounds. Last years proceeds were so plentiful that the Society was able to turn around and donate a $28,000 grant to the Cashiers Valley Community Council. This years numbers are expected to be even higher. With a theme of Designed with a View, the 2010 Designer Showhouse is located at Whisper Fade in Cashiers prestigious golf community of Wade Hampton. In a neighborhood boasting breathtaking vistas of the beautiful and highly touted Tom Fazio-designed 18-hole championship golf course and sweeping panoramas of the Blue Ridge Mountains, its no wonder why the view was the subject for this years theme.

With corporate sponsors such as Atlanta Homes & Lifestyles Magazine, Mountainworks Custom Home Design, Hennessy Automobile Companies, and Macon Bank among others the 2010 Cashiers Designer Showhouse promises to be bigger and better than ever. Showcasing their talents in the individual rooms of the Cashiers Designer Showhouse are local designers Eddie Alvarez and George Oliver of A Country Home, Cheryl Benitez and Audrey Wood of Mountain House, Shannon Berrey of Shannon Berrey Designs, Nora Butler of Nora & Co., Dianne Estes of DEstes Antiques, Debra Green of English-Green Interiors, Linda Hall of Vivace & Vivace Women, Francie Hargrove of Francie Hargrove Interior Design, Sandy Linebaugh of Fiddlehead Designs, Edwin Lusk and David Paterson of Fletcher & Lee, Lynn Monday of Mondays House of Design, Kirk Moore & Don Fry of Oakleaf Flower & Garden, Ann Sherrill of Rusticks, and Matthew Ward of Into the Woods Interiors. Visiting designers from nearby Atlanta and Birmingham are Carole Weaks of C. Weaks Interiors, William Peace of Peace Design, Suzanne Kasler of Suzanne Kasler Interiors, Bob Brown of Robert Brown Interior Design, and Majorie Johnston and Wendy Barze of Marjorie Johnston & Co. Atlanta Designer, Suzanne Kasler was named among Elle Dcors Top 25 Designers this year, and she will be featured during a Talk, Lunch & Book Signing at the Country Club of Sapphire Valley on Saturday, August 21 from 11 a.m. to 1 p.m.

Tickets to tour the rooms of this exquisitely designed luxury mountain estate are just $25 per person and can be purchased at the Showhouse. If you wish to order your tickets in advance, please call 828.743.7710. The hours of the Showhouse are Monday through Saturday 10 a.m. to 4 p.m. and Sunday 1 p.m. to 4 p.m. The event kicks off with a Patrons Party & Auction on the evening of Friday, August 20 at the Wade Hampton Golf Clubhouse, which will feature the culinary artistry of Wade Hampton Chef Doug Sampey and live entertainment from Anita Brown and her Band. Throughout the Showhouse Event, the Cashiers Historical Society Museum in the Zachary-Tolbert House & Grounds will be open daily for tours, and the venues surrounding the Showhouse will include the Showhouse Shops and Merchants Tent. A delicious lunch from Caf 107 will be served daily at the Dowden Pavilion. Shuttles to the Cashiers Designer Showhouse will leave regularly from the parking lot of the Cashiers United Methodist Church.

The friendly folks at Silver Creek Real Estate Group invite you to join us for this wonderful annual event in support of a very good cause. Take a daytrip or plan an entire weekend in the mountains and catch a glimpse into the luxury lifestyle that is synonymous with the Highlands-Cashiers Plateau. When youre not touring the Showhouse, relaxing days of boating our mountains lakes, fly fishing in our abundant streams, shooting a perfect game on our golf courses, or kicking back and doing nothing at all await you. Visit the Silver Creek website to check out our list of shops, restaurants and accommodation options. We also encourage you to take a look around at some of the incredible homes for sale all along the Highlands-Cashiers Plateau. After you've had a chance to tour the Showhouse and fall madly in love with the area wed love to take you on a tour of some of the available homes and land around Highlands, Cashiers, Sapphire Valley, and Lake Toxaway and Glenville. Silver Creek welcomes your call at 828-743-1999 or please feel free to drop by our offices located near the Cashiers Crossroads in the Shoppes at Creekside. We look forward to seeing YOU up on the mountain!

To learn more about the 2010 Cashiers Designer Showhouse, visit the Cashiers Historical Society website or Atlanta Homes & Leisure Magazine online.

Silver Creek Partners with duPont Registry

Luxury Brokerage Firm Targets Customers Through the Worlds Premier Luxury Marketplace

duPont Registry a name synonymous with the worlds finest inventory of luxury automobiles, opulent yachts, and lavish estates is the ideal match for Cashiers-based brokerage firm Silver Creek Real Estate Group. duPont Registry serves as an intermediary between luxury home sellers and buyers with combined virtual and print classifieds including luxury homes and real estate from all over the planet, drawing the most discerning viewers and readership. Visitors to their site are able to search the world over for the perfect home or home site from mountain top to coastal shoreline and everywhere in between.

duPont Registry: A Buyers Gallery of Fine HomesSilver Creeks talented team of real estate professionals takes pride in our proven skill of matching buyers with sellers and dreamers with dream properties. We accomplish this by marketing our clients' properties to the appropriate target audiences a focused approach that attracts serious, qualified buyers to properties that fit their needs and fulfill their wishes. Known as the Worlds Premier Luxury Marketplace, duPont Registry is the perfect showcase for some of the most superb homes and land the Highlands-Cashiers Plateau has to offer. From an exquisite private estate situated on 65 acres along the shores of beautiful Lake Glenville to a golf lovers paradise on .8 acres overlooking the 10th hole of the highly esteemed Wade Hampton Golf Club, Silver Creeks luxury listings are a superlative fit for this international marketing platform. Paired with our use of social media marketing, collateral materials, knowledge of the area, professional demeanor, and copious amounts of southern hospitality, Silver Creek Real Estate Group proves an excellent partner for both buyers and sellers in Western North Carolina.

If you are considering selling your home in Cashiers, Highlands, Sapphire Valley, Lake Glenville or Lake Toxaway areas, we encourage you to call Silver Creek Real Estate Group. In the event that you are currently listed with another local real estate firm, ask yourself if your property is getting the exposure it deserves. If you are in the market for a luxury estate in North Carolinas Blue Ridge Mountains or in search of the ideal lot on which to build the home of your dreams, your first call should be to the experienced team of brokers at Silver Creek. We can be easily reached by calling 828.743.1999, by e-mailing us at, or by filling out our convenient online contact form one of our brokers will be in touch with you shortly to discuss your most pressing needs and fondest wishes. To learn more about Silver Creek Real Estate Group and our team members, visit us online at or drop by our offices in the Shoppes at CreekSide, just west of the Cashiers Crossroads.

We look forward to the opportunity to help you and your family move on to that next exciting chapter in your lives!

Old-Fashioned Family Fun

Ice SkatesTrending today is the idea of strengthening the family bond by sharing more memorable and meaningful moments together. Families are increasingly electing to put down their smartphones and turn off their televisions in order to find group activities away from screens. In the new year, if you and your family resolve to find quality time together then the Highlands-Cashiers Plateau has several terrific options to enjoy good old-fashioned family fun outdoors. The small town of Highlands, surrounded by national forest and nestled in the mountains at 4118’ in elevation, may appear like something out of a Norman Rockwell painting. The town plan lays out ideally for visitors and residents alike to easily walk the sidewalks and enjoy the quaint shops and plentiful restaurants, or sit on a bench to watch the world go by (perhaps with an ice cream cone in hand). Steepled churches, rhododendron walkways, and front porches adorned with rocking chairs make for a handsome picture-perfect postcard. Adding to the charm and character of the town is the newly opened ice skating rink that draws more families to experience the fresh air and find fun on the ice. Sandwiched between Main Street and Kelsey-Hutchinson Founders Park, the town green space named after Samuel Hutchinson and Clinton Kelsey who founded Highlands in 1875, the state-of-the-art rink was a gift to the town by Art and Angela Williams of Old Edwards Inn and Spa. Open from November to March, Thursday through Tuesday, the ice rink entices people from families to singles to wrap themselves in fleece and don their skates. People of all ages take to the ice amid gleeful faces and peals of laughter. While lively background music plays, you’ll see some young and old holding hands, solo skaters finding their own magic, and observers on the sidelines snapping photos of loved ones and sipping hot chocolates. While there is the option to use your own skates, the $5 entrance fee includes skates, making it an affordable form of entertainment. And for those with more limited skating abilities, plastic Skate Helpers are available to assist in keeping everyone upright on the ice. One visiting Atlanta family staying in town was thrilled to find amusement of this kind for their five kids ranging in age from 5 to 13. They loved the accessibility of the rink and the beauty of its surroundings. While the rink hosts birthday parties, after-school gatherings, and events, “date night” has become popular on Friday and Saturday nights when the rink remains open late. No matter who is on the ice, bliss and delight seem to be a common theme. If you need to be outfitted for chilly weather, go to Highland Hiker in Cashiers or Highlands to find the best brands in outdoor apparel. Around town or at the rink, you may just run into an old-timer who recalls many years past when ice skating on local lakes was commonplace. Neighbors and families would gather to enjoy a good skate, but not before shoveling lots of snow off the ice. Times have changed because winters are not as cold as they once were, but this area is fortunate to have two manmade rinks on the Highlands-Cashiers Plateau, along with other outdoor sport offerings for you and your family. With the summer crowds gone, winter is a perfect time to enjoy the beauty this area holds. Don’t let time skate by before you and yours find some adventure on the ice.